Brand to Demand to Close

More than 50 individuals from a variety of companies representing numerous industries joined Pipitone Group and
The Hill Group for an executive briefing on demand generation through marketing automation.

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Latest Blog Posts

Monday, Dec 1, 2014
Social media marketing is rapidly evolving. It used to be that having some presence on just the big three—Twitter, Facebook and LinkedIn, perhaps along with a liberal sprinkling of YouTube—was enough. Not today.
Thursday, Nov 13, 2014
  Leah Moore isn’t one for superlatives, but ask her about HubSpot and she’ll tell you it’s “FAB-U-LOUS!” It’s part of an upcoming webinar she’s conducting for Pipitone Group on demand generation through marketing automation, we sat down with her recently to find out what it’s all about. Click here to read the full interview on our blog. .   ...Read More
Wednesday, Oct 22, 2014
Every day users conduct 5.9 billion searches on Google —and don’t forget about Bing and Yahoo!—but are they finding your brands?

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icon capturing more leads Capture More Leads

Ninety percent of business buyers say that when they are ready to buy they will find you. Is your company able to be found?

Find resources to help your company become more visible to the right people.

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icon qualify leads Qualify Leads

Do your marketing leads stink? Or is your sales team just lazy?

Find out why neither are true and discover resources to help get your two teams on the same page.

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icon aligning marketing leads Align Marketing and Sales

Do you know what companies who experience 20% annual revenue growth have in common? It’s marketing and sales synergy.

Find resources to help your company create a culture of enablement.

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Why Demand to Close?

Demand to Close

A Demand to Close marketing approach integrates lead and demand generation with prospect communication and pipeline fulfillment. It focuses on personas and buy cycles to increase relevance and results. At its core, the objective of Demand to Close is to accelerate your company's path to revenue growth through sales and marketing alignment
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Demand More from Your Marketing

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Demand More…

The free e-Paper, “Demand More from Your Marketing: Demand Generation Through Marketing Automation” outlines the 7 essential elements of demand generation through marketing automation.
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Partner with Experts

Great business leaders have always recognized the value in partnering with the right organization at the right time. Pipitone Group’s no exception as we have formal partnerships with two marketing automation technology powerhouses—Hubspot and MindMatrix.
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