inourwords

Every marketer wants to demonstrate a positive impact and ROI. Through closed-loop marketing you’ll be able to more closely, if not directly, associate increasing numbers of customers and dollars earned back to the marketing initiative that generated them. Check out our VP of Strategic Integration, Arnie Begler’s post, “Close the Loop Between Marketing and Revenue” on our Demand to Close blog to find out how you can start utilizing closed-loop marketing best practices today.