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Mentality
An inside look to how we think, how we work and who we are.

Connecting in a Crisis - How Marketers are Responding to the COVID-19 Challenge

COVID-19 has challenged marketers to find new ways to connect with their audiences and create meaningful interactions. Over the past few weeks, Pipitone Group and our clients have been hard at work solving problems and answering critical, urgent marketing questions, such as:

Ben Korman   |    May 4, 2020 at 3:08 PM

Live & Learn: Online Continuing Education Becomes the New Standard

Marketing Through Online Continuing Education During the COVID-19 Crisis

As remote work becomes the new normal for architects and other design professionals, building product manufacturers have been forced to react quickly. In the past few weeks, we’ve helped our clients find solutions to urgent marketing challenges.

Ben Korman   |    March 31, 2020 at 3:30 PM

InteGREAT Thinking Episode 5: Insights into Inbound Marketing

InteGREAT Thinking is a podcast where we share our perspective on the latest marketing trends, best practices and tips to impact your business.

Pipitone Group News Team   |    November 21, 2019 at 10:01 AM

InteGREAT Thinking Episode 3: How to Approach Content and Design in Digital Advertising

InteGREAT Thinking is a podcast where we share our perspective on the latest marketing trends, best practices and tips to impact your business. Each episode we will bring you engaging interviews from our team and other industry thought leaders to give insight into how you can approach marketing communications to drive results.

Pipitone Group News Team   |    August 23, 2019 at 2:34 PM

InteGREAT Thinking Episode 2: How to Approach Advertising and Media Buying

InteGREAT Thinking is a podcast by Pipitone Group where we share our perspective on the latest marketing trends, best practices and tips to impact your business. Each episode we will bring you engaging interviews from our team and other industry thought leaders to give insight into how you can approach marketing communications to drive results.

 

Pipitone Group News Team   |    August 1, 2019 at 2:33 PM

A Mentality on Inbound Marketing

In today’s digital age, potential customers are more informed than ever. In fact, prospects have made 60 percent of their buying decision before even talking to a sales representative.

This means that more often than not, potential prospects have already made up their mind about how your product meets their specific needs before they even connect with a member of your team.

Leah Moore   |    June 20, 2017 at 9:58 AM
Is your return on marketing investment small potatoes?

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Pipitone Group 3933 Perrysville Avenue
Pittsburgh, PA 15214-1735

412.321.0879
info@pipitonegroup.com

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