InteGREAT Thinking is a podcast where we share our perspective on the latest marketing trends, best practices and tips to impact your business.
Episode 5 Overview:
According to HubSpot, only 18% of marketers say outbound practices provide the highest quality leads for sales. Inbound Marketing is easily becoming one of the most successful and strategic ways to reach your audience, but it isn’t always the easiest to execute. You can’t just slap together a blog or drive people to a microsite and expect the leads to pour in. It is about understanding your key demographic and communicating a message that will engage them. Inbound marketing does just that by creating valuable content and experiences tailored to a specific audience.
Our latest episode discusses inbound marketing and how important this approach is. Hear this and more from:
- Damon Lippert – Digital Marketing Specialist & Inbound Expert at Pipitone Group
- Dan Vivian – Channel Account Executive for the Agency Partner Team at HubSpot
Do you know the ins and outs of Inbound Marketing and how it should work with the rest of your strategy? Tune in to our latest episode for tips from the engagement experts!
You can also listen to our previous episodes here.